Frequently Asked Questions
We have compiled a list of frequently asked questions covering Digital Signage. This is not exhaustive and we hope we have answered any questions you might have. If your question is not listed, please contact us by calling 01202 483883 to discuss your enquiry.
What is digital signage and how does it work?
Digital signage refers to the use of digital displays — such as TVs, monitors or LED walls to show multimedia content like videos, images and information. These displays are usually controlled remotely through content management systems (CMS) that allow users to schedule, update and manage content in real time.
What are the benefits of using digital signage over traditional signage?
Digital signage offers greater flexibility, real-time updates, dynamic content and remote management. It can capture more attention, reduce printing costs and provide interactive features that engage audiences more effectively than static signage.
What kind of content can be displayed on digital signage?
You can display a wide range of content including promotional videos, social media feeds, live news or weather updates, event schedules, menus, announcements and more — depending on your goals and audience, the list is endless!
Do I need special hardware or software to use digital signage?
Yes, typically you’ll need a display screen, a media player or smart display and digital signage software (CMS). Some setups also include sensors or interactive touch features, depending on the complexity of your signage solution.
Is digital signage suitable for small businesses?
Absolutely. Many digital signage manufacturers offer scalable solutions that cater to businesses of all sizes. Small businesses can benefit from increased brand visibility, more effective marketing and the ability to update messaging quickly without ongoing printing costs.